What are "Keywords", and why do I need to add them to my profile?

Whenever you search for something on the platform, you type keywords that tell the platform what to search for. For example, if you are searching for a specific request, you may enter words like "digital marketing or accounts" as your keyword. The platform will then return the requests with content relevant to your search. The more specific keywords you use, the more specific (and useful) the results will be.

You need to add them to your profile because they will be matched with journalists' requests.

Example: If the journalist is requesting for people who work in Finance or Fintech and you have added keywords related to that request, your profile will be matched.

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